Social Dynamite | Booster d'audience
 
BECOME A MEDIA BRAND
How to take off up the this media era?

Thanks to the Web 2.0, brands can finally get rid of traditional media supports, becoming editors of their own content. In order to anchor their legitimacy in this new position, their (good quality) content must be enhanced by a high performing and efficient broadcasting. Thanks to the power of its scenario-building broadcasting tool oriented towards social networks and its support process, Social Dynamite leads brands in their bid to establish their own digital leadership.

Objectives:

Develop your digital influence – Increase your visibility – Organize your digital communication – Raise your leads

   

Get your audience multiplied

Virality + quality = fully satisfied audience

Social Dynamite uses social leverage from ambassadors of a brand in order to optimize the visibility of its contents, using the virality that defines social networks. “Signals” from internet users (such as Facebook like, LinkedIn share, retweet and so on…) increase the visibility of your content. The more signals, the best optimized SEO (Social Engine Optimization) since Google rewards contents that are more shared on social networks. Today, SMO (Social Media Optimization) and SEO are closely linked, and this bound is defined by the quality of your content that are broadcasted on your news feed.

x2REACH
on Facebook.
12MILLIONS
comments on Tweeter in 2 days.
+50% TRAFFIC

on LinkedIn.

+18% UNIQUE VISITOR
 
+32% PAGES VIEWED
 
+40% WEB TRAFIC
1 TWEET=
350
MILLIONpotential readers

 1 blog article can reach 2.5 billon internet users

Increase your sales

Thinking in a “3C” way : Content, Conversion and Continuity

Social Dynamite has developed editorial processes that match the expectations of your communities when it comes to content: relevance and regularity. The art to get your targets come to you without any direct solicitation, which is called inbound marketing, is strongly linked to the content marketing. Thanks to the personalized content, you will catch your future customers’ interest (leads generating), and you will keep your current clients’ one (leads nurturing). By encouraging your leads to go further in exchange of, for instance, more information or a special offer, attractive call-to-actions will be able to optimize your leads conversion.   

Almost one out of two companies uses professional social networks:

  • 11% to enhance their offer 

  • 25% to contact prospects

  • 12% to identify prospects

  • 52% none

Increase leads

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
50
%additional leads
 
 

Improve the efficiency of your process

 
30
by digital teams.
%of time saved
   

Produce, manage, relay your content.

Thanks to its editorial process and its information flow management Social Dynamite is a structuring tool for organizations. Our clients mainly ask us about the content production and about the development of an editorial policy. How to produce relevant content in line with the market? How to broadcast at the right time? How to maintain regular publications?

WHAT ARE CONTENT MARKETERS LOOKING FOR?

82%NOTORIETY  
72%LEADS GENERATING  
71%CUSTOMERS ACQUISITION  
68%EXPERTS POSITION  
60%COMMITMENT  

Boost your employment brand

Produce, manage, and relay your content.

What could be more legitimate and attractive for a brand than to relay its own communication via its own employees?

Social Dynamite gives to the ambassadors of a brand (board, sales forces, consultants etc.) the possibility to like and publish automatically contents that are already on the brand news feed. Each ambassador uses its network to give visibility to the company and to generate the interest of potential customers. Social media is an unavoidable field when the talents war gets that intense.

 
 
 
 
 
 
 
 
 
 

Today, 4 of 5 French connected to the Internet are present on social networks.

(source médiamétrie 2013)

WHAT ABOUT BUSINESS AND SOCIAL NETWORKS?

52%
of companies has integrated social network in their recruitment process. 
45%
of employers already settle down a brand employment policy on social networks.
18%
intend to do so.

 (source: stepstone 2013) 

Give visibility to your events

460

 
%of Retweet rate
 

Raise your audiences.

Social Dynamite’s scheme for increasing your audiences rests on an accurate knowledge of the events sector.

The key factor of this scheme is obviously the scenario-building relay of related contents, which occurs before, during and after the event or the lecture. The result is immediate and sustainable.